Marketing Musings: Practice What You Preach

If you are running a seminar or other event the very least you can do is remove people from your marketing list that have already registered. Getting emails saying “Hurry act now before all the seats are gone” when you have already booked and paid can be fairly weird the first time (did my booking go through?) but by the fifth email, you realize this company you are going to lean from just has no logic at all in their marketing system – you might even think about asking for your money back.